Goal-Centric Coaching

To meet your most Authentic Self.

To find the space where you are neither over-whelmed nor under-whelmed by the world around you.

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"If you aim at nothing, you shoot nothing."

Movie Shang-Chi

My Story

Hi there, WELCOME!​

I'm Seeun, your Coach.

I am so glad that you are here, because this means you are ready to embrace change and explore within yourself your untapped potential! I would love to support you in your life's journey, whether personal or professional, and to see you succeed and happy.

About a decade ago, I lost my job, relationship and apartment all in the same week. My life seemed to be telling me that something had to change. Of course, I felt disappointed to lose what I 'had', but I had no choice but to move on. I travelled to a new continent, I shifted my career direction and relocated. Then I realized that the life was giving me what was best for me at the moment. 

Two years after that, I successfully quit my bad habits that were haunting me for years. I no longer smoked. I no longer drank till I felt uncomfortable. Instead of going out to party, I meditated. I became a 500h Certified Yoga Teacher, an advanced diver, and a Holistic Nutritionist. 

Even though I am, and will forever be, a work-in-progress, I am very proud of the changes I've successfully implemented in my life. I can't wait to work with you, and support you in becoming your best, most authentic self!

"A Set-back can be a stepping stone
for an exponential growth


My Background

I have 10 years of work experience in advertising industry. I worked in giant corporations, as well as small start-ups. I hold a Master's degree in Business Administration, with a focus in Entrepreneurship. Last year during the lock-down, I went back to university to study Psychology to better able to understand and help people. I am a graduate of the Professional Goal-Centric Coaching Program at the John Molson School of Business. Learning and updating my knowledge will always be part of my personal and professional life.

I am also a 500h trained yoga teacher, and a holistic nutritionist. I meditate and I run. I like learning about all aspects of human life and behaviour. Mind-body connection is one of my biggest interests. I believe that nothing works in singularity, but rather, everything operates in connection with one another.

I have lived in 6 different countries across 3 continents. Working with different cultures, customs, languages, and people is fascinating. I welcome clients from all over the world, from all sorts of work, ethnic, and religious backgrounds!

My Mission

I will support you through your personal development journey in a non-judgmental, non-directive manner, so that you feel empowered to achieve your aspirations and express your truest, most authentic self.

I wholeheartedly believe that people well-supported in their decision making and development are be able to cultivate the future that benefits everyone involved in the eco-system.


People that have their cups full and over-flowing with joy would be better equipped to lead the world to be a more wonderful place.

People that have accepted their cups in all shapes and forms, and all of the content that fill them would be able to see their destiny, and live it wholeheartedly. 

My mission, therefore, is to help people to not only help themselves, but also to empower them to bring forth meaning greater than themselves. I want to empower you to leave positive footprints in this world.

My Approach

Influenced by Dr. Carl Rogers's 'person-centred approach', I engage with every client with the belief that they are their own best experts, and that they are naturally drawn to self-actualization. My role here is to create a safe space for exploration, and demonstrate positive regard for you to be empowered to achieve your goals, through goal-centric, structured conversations.

In an equal partnership we cultivate, I encourage you to freely choose topics and actions that you think are appropriate. My clients are considered the primary decision-makers, and the expert in the subject of the coaching sessions. As the expert in the process, I employ conversational frameworks and exercises that would best serve the needs of each client.

As a meditation and yoga practitioner, it is important for me to see my clients as a whole being, and not just the individual issues they bring into our conversations. With on-going personal development and awareness, I will always strive to be as welcoming, warm and trustworthy as I possibly can, in supporting your development. 

I follow the ICF Code of Ethics.

"A boat is safe in the harbour.
But that is not the purpose of a boat"

Paulo Coelho


What is Coaching?

Coaching is a thought-provoking and creative process that inspire you to maximize your personal and professional potential. It is a robust tool to facilitate your self-directed learning, personal growth and development to promote sustainable change.

We provide goal-oriented one-on-one sessions to support your personal and/or professional development.

All sessions are provided online.


What Coaching is, and is not...

Who would be best served by Coaching?

  • Anyone who wants to better some aspects of their life is eligible for coaching sessions.

  • Anyone who feels stuck and find it difficult to achieve desired outcomes would benefit from coaching relationships.

  • Anyone who aspire to be a better version of themselves in specific areas of their lives can work with coaches for better results.

  • Anyone who is going through some changes or having trouble whether at work or in personal life can reach out for coaching conversations.

  • Anyone who wants to achieve certain goals and improve performance.

Is Coaching for YOU?

So how does it work?

  • Book a 15 min complementary intro conversation session. In this session we will get to know each other and your coaching needs. We will also discuss some 'house-keeping' elements, such as our meeting schedule, cost, and other agreements. Bring any questions you want answered to this session!

  • Thereafter, a coaching session will typically last 45 minutes, where we define our session goals and objectives, and explore options for actions to tackle the topic at hand, with proven coaching processes.

  • Coaching sessions will be most effective if you have ideas for what topics to tackle during our sessions together. This would give more room for more creativity and inspiration.

  • We will together design action plans and agree on the measurements for results for your development.

Contact me for a free intro call (15-30 min)

What clients say about my service

"In a span of three months, I managed to grow from a toxic relationship, find stability in my dream job and build better relationships around me. Your coaching sessions have ultimately pushed me to become the version of myself that I always dreamed of, and have you to thank."


"We cannot solve our problems with the same thinking
we used when we created them.